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Maybelline New York Social Media And Digital Communication Specialist

Country : Turkey Turkey

Region : İstanbul Avrupa

Town : İstanbul

Category : Communication

Contract type : Permanent

Availability : Full time

Job description

The world leader in beauty, present in 150 countries
on five continents!
Our 34 international brands include L'Oréal Paris,
Kiehl's, Vichy, Giorgio Armani Beauty, Garnier, Yves Saint Laurent Beauté,
Ralph Lauren, Maybelline New York, Kérastase, Biotherm, Viktor&Rolf, Urban
Decay, Lancôme, NYX PMU, L'Oréal Professionnel, Vichy, La Roche-Posay, Diesel,
Cerave, our local brand İpek and more.
For more than a century, L'Oréal has devoted itself
solely to one business: beauty. We strive to be the 1stbeauty-tech company
all around the world!
The group's mission is to provide the best in
cosmetics innovation to women and men around the world
with respect for their diversity. We want to bring beauty to all
people. Our ambition for the coming years is to win over
another one billion consumers around the world by creating the cosmetic
products that meet the infinite diversity of their beauty needs and desires.
If you are ready to take charge of your career
and join us on our quest for the next billion consumers, follow us to get the
insider scoop on our business, culture, and tips on how to join us to shape the
future of beauty. Join our Consumer Products Division!
WHAT YOU'LL DO
- You will support to plan, develop and
design social interactions across the brand's digital channels to increase
brand exposure and strengthen brand image,
- In accordance with the brand's image, you
will decide the best platforms for social media presence and support to
implement Social Media Optimization and Social Media Marketing campaigns,
and participate in the development of real-time marketing content,
- You need to keep up to date on social
media trends and best practices educating internal and external
stakeholders,
- You will work on the Social and Community
component of digital marketing campaigns and analyze and report on social
community trending (pre and post) promotional launches to key internal
stakeholders to ensure optimal customer satisfaction.
- You will lead all communication processes
with influencers & agencies to support brand's campaigns and always on
plans. Also, will increase brand share on micro influencers by working
closely with CDO teams and 3rd parties.
- You will develop contents on digital&
offline to increase brand's digital presence and e-PR worth of value:
partnership with customers, management of content productions, leading
brand events, lead of PR box processes with external agencies,
- You will use many tools including
Google's and internal: closely tracking, reporting and taking specific
actions.
- You will work closely with all sales
teams, e-com and digital planning teams to keep up with special days activities,
to increase sales conversion through e-commerce platforms.

Profile

- 4 years' university degree
- Minimum 1 year of experience in digital
communications, influencer management, content production and content
marketing
- Excellent communication skills in English
- Good communication and negotiation skills
- Strong analytical problem-solving skills
- Ambitious, confident and able to take
initiative
WHAT COULD L'ORÉAL OFFER YOU
- The ultimate place to win and achieve
your career dreams if you take initiative and push the boundaries while
helping others shine along the way
- Work with some of the biggest brands and
experts in the business, and the most passionate people
- A diverse environment
- Opportunity to be at the center of
digital transformation
- World class training and development
#WEARELOREAL
Take a closer look at our world here!
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